Hello friends, welcome to another informative article. In today’s article, we will tell you in detail and in simple language how to learn Digital Marketing? In today’s time, it has become very important to learn digital marketing.
In today’s time, every person in India who has a smartphone spends more than 5 hours and 10 minutes on mobile. Due to this the number of social media users and online shopping users is increasing every year.
A few years ago, it seemed like a dream that you could order all the things like vegetables, medicines, clothes, mobile, etc. online sitting at home. But today all this has become a reality. Apart from this, you can do a lot of work online sitting at home.
Since now everything is gradually becoming digital. Therefore, companies are moving from traditional marketing to digital marketing to promote their products or services. Due to this Digital Marketing has become a highly demanded skill in today’s time. By learning you can easily create your future.
If you also want to learn Digital Marketing in Hindi, then read this article till the end. In today’s article, we will tell you how to learn Digital Marketing? Will provide its complete roadmap. I hope that if you follow the process mentioned by me, you can easily make your future by learning digital marketing.
So without taking much of your time, let us go straight to our article and try to know in detail how to learn Digital Marketing?
What is Digital Marketing?
Before learning digital marketing, you need to know about digital marketing. When companies or you use the Internet to promote your product or service, it is called digital marketing. Platforms like Search Engine, Social Media, Email, etc. are used in digital marketing.
Digital marketing is much cheaper than traditional marketing and a larger target audience can be reached at a lower cost. The main reason for this is that today almost every person has a smartphone and internet and uses one or the other platform like search engine, social media, email, etc.
With the help of the platform, the company reaches its target audience and gets a very good conversion rate in digital marketing. To get detailed information about digital marketing, you can read our article What is Digital Marketing? Can read.
How to learn Digital Marketing?
The digital marketing industry is very big. You get to see many things inside it. If you are learning or want to learn Digital Marketing, then first you should focus more on one skill and when you get a good grip on that skill. After that focus on other skills.
If you focus on many digital marketing skills simultaneously, you will not be able to become an expert in even one digital marketing skill. You will see the following things in digital marketing.
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Online Ads
- Content Marketing
- Social Media Marketing
- Email Marketing
- Data Analytics
- Basic Design Skills
- Website Development
- Affiliate Marketing
- Facebook Marketing
- Video Marketing
- YouTube Marketing etc.
You don’t need to learn all these digital skills together, you can become an expert by learning these skills one by one.
If you are learning digital marketing only to earn money, then the very famous formula to earn – Learn, Implement, and Earn. Which you should always remember.
- Learn – It means learning. To earn money from digital marketing, you will have to learn many of its marketing strategies. SEO, SMM, SEM, Email Marketing, Content Marketing etc. All these are important marketing strategies of digital marketing.
- Implement – To become an expert in any work, it is very important to implement it. In this, creating a blog/website, doing SEO, doing paid advertising, using tools like Canva, etc., all these can be learned by practicing.
- Earn – After Learn and Implement now comes the turn to Earn. Now you will clearly see the earning opportunities. In digital marketing, you can create websites for people, provide SEO services, and do content writing. Apart from this, you can also do many other things.
After learning digital marketing, many people join jobs, while many people go towards freelancing or creating a digital agency.
Now I will tell you step by step how to learn digital marketing? So let’s know about them.
#1 – Start learning something
If you have made up your mind about learning digital marketing, then start learning something right now. If you put off learning, you will fall far behind. So start learning digital marketing today and right now.
Initially, learn about Digital Marketing like what is Digital Marketing? What are the strategies in digital marketing? When you have basic knowledge of digital marketing then you can easily select that skill. On which you want to work.
#2 – Learn a Skill
As I have already told you there are many things in digital marketing. If you start learning everything, you won’t learn anything.
If you want to become an expert in digital marketing, then learn all its skills one by one. When you become an expert in a skill. After that start learning other skills. After the second is completed, the third. In this way, you will gradually become an expert in digital marketing.
#3 – Practice consistently
Along with learning the skills in digital marketing, also practice them continuously. According to a survey, when you learn something, you remember only 10% of it and when you practice along with learning, you remember 90%. Therefore, whenever you learn something, it becomes very important to implement it.
In digital marketing, you can practice as per your skill like creating a website, doing SEO, running ads, learning to use Canva and other drag & drop tools, creating content on social media etc.
#4 – Learn Local SEO
If you are learning digital marketing to target local businesses, then you must learn about Local SEO. With its help, you can easily list local businesses like shops, restaurants, etc. in Google’s local search results. Apart from this, you can improve the online presence of local businesses with the help of Google Business Profile.
#5 – Learn Content Marketing
If you want to grow a business organically, then you must learn about creating the best content. Attractive content attracts customers to your business. Which will benefit your business.
To create better content, you can write a blog, create and upload videos on YouTube, and publish content on Instagram. Apart from this, you can reach the target audience by publishing content on other social media platforms.
#6 – Network with other Digital Marketers
If you want to achieve success in digital marketing, you will have to network with other digital marketers. Because you must have heard this saying that Network in Net Worth. Therefore, it is very important to network with other digital marketers.
When you are in the network of other digital marketers, if you face any problems in the future, you can ask them for help. And you can grow yourself with experience. You can network with any digital marketer. Whether they are around you or not.
#7 – Keep improving your skills continuously
Whatever you learn or do, you have to keep improving it continuously. Similarly, in digital marketing also you have to continuously improve your skills. This greatly reduces your chances of making mistakes and a time will come when you become an expert in that skill.
#8 – Do an internship
If you want to practice whatever you have learned, then for this you can do an internship with a Digital Marketer or Digital Marketing Agency. In this, you will not get money in the beginning, but you will become an expert in the work you have learned. If they like you, they can even give you some money for it.
#9 – Enroll in Course
In today’s time, you will find many free and paid digital marketing courses on the internet. Which you have to enroll and get the certificate from there. If you have some budget, then join the Paid Digital Marketing course. In this, you can learn digital marketing well and get a certificate.
#10 – Learn to Use Automation Tools
This is the last and most important step of how to learn digital marketing. Automation Tools work to automate your Repetitive Tasks.
Understand this with an example – In this, you can divide the visitors on your website into different categories according to their actions. And later you can send emails to them accordingly.
For this, you can use Email Marketing Tools like ConvertKit, Mailchimp, GetResponse, etc.
If you follow the process mentioned by me, you can learn digital marketing easily.
How to do Digital Marketing?
After reading the article here, you must have understood well how to do digital marketing. Now we will tell you further in the article how to do Digital Marketing? So let’s know about it.
To do digital marketing you can follow the following steps.
Step #1 – Select your Niche
Niche is also called topic or topic. While selecting the niche, you should keep in mind which topic you are interested in and how well you can provide information to people on it.
For example – If your interest is in tech, then you can select Technology Niche. Apart from this, if you want to keep yourself fit and healthy and want to tell people about it, then you can select Health Niche.
Step #2 – Decide your target audience
To do digital marketing you have to decide your target audience. In which you have to find such an audience on the internet. Those who are interested in your product or service can buy it.
If you sell fashion-related products or services, you need to target an audience that searches for fashion-related information or products.
Step #3 – Create Website
Once you’ve decided on your audience, it’s time to create a website. If you have already created the website, you can skip that step and proceed.
To create a website, you need a Domain Nameand web Hosting. If you don’t know coding, create your website on the WordPress CMS platform. After this, you can also list your products and services along with information about them on the website.
Step#4 – Select Suitable Marketing Channel
After creating a website, you will have to use Organic and paid Marketing Strategies to bring traffic to it.
SEO, SMO, and Content Marketing are placed in Organic Strategies. Because with their help you can bring free traffic to your website.
With the help of Social Media Marketing and Search Engine Marketing, you can bring Paid Traffic to your website. For this, you will have to run paid ads on social media platforms and search engines.
Select the right marketing channel considering your audience type, goal, budget, etc.
Step #5 – Create High-Quality Content
Content in King – You must have heard this many times. But have you ever wondered why this happens? Because when a person has a problem, he searches on the internet to get the solution to his problem and when he finds the solution to his problem on your website, he comes to your website again and again. Therefore, you should always publish high-quality content on your website.
Stpe#6 – Start Digital Marketing
Once your website starts getting traffic, you can tell them about your products and services. You can use automated tools to do digital marketing. Leads are generated automatically through Automate tools. And it doesn’t even require your presence.
Where to learn Digital Marketing?
Today, there are many platforms available to learn Digital Marketing. In which some are free and some are paid. You can learn Digital Marketing on any platform according to your budget. We are telling you some methods below. With the help of this you can learn Digital Marketing.
- #1 – Learn Free Digital Marketing by watching videos on YouTube
- #2 – Learn Digital Marketing by reading free articles on blogs
- #3 – Learn Digital Marketing by buying online free and paid courses
- #4 – Learn Digital Marketing by joining the institute
- #5 – Learn Digital Marketing by reading offline books
Digital Marketing Course
To reach his target audience on the Internet, a digital marketer needs to learn many essential skills. And you can easily learn online skills by joining a course. You can join the following courses to learn digital marketing.
- Fundamentals of Digital Marketing By Google
- The Complete Digital Marketing Course (Udemy)
- Nail Patel Digital Marketing Training
- Internet Marketing For Smart People By Copy Blogger
- Digital Advertising By HubSpot
In today’s article, you will learn Digital Marketing Kaise Sikhe? It has been explained in detail in simple language so that you can easily learn Digital Marketing and earn money from it. If you are facing any problems in learning digital marketing, you can ask me by commenting. We will help you fully with this.
I hope you like the article How to Learn Digital Marketing today? Must have liked it very much. If so, then you must share this article with your friends on social media. If you want to learn digital marketing, you can read the Digital Marketing category of this blog.